Survios, a leading VR studio, stayed top of mind year-round through executive interviews, game reviews, and experiences at E3/GDC/Complexcon and more. The team produced social media content and managed game-centric Discord communities while building multi-quarter strategies: press junkets, launches (Creed: Rise to Glory, Westworld Awakening, Electronauts, Sprint Vector, The Walking Dead: Onslaught), and Apple and Alienware partnerships.

Result: Consistent media buzz that drove trial and positioned them as VR category leaders.

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Tamarind Heads’ diaspora-rooted BBQ sauce already won the prestigious 2024 sofi Gold Award (the Oscars of food), but they needed more culinary credibility in the crowded condiment space. We built a targeted PR campaign positioning them as chef-driven and premium-quality, pitching strategically to food journalists and broadcast producers who could validate their quality beyond influencer coverage with listicles, seasonal recipe pushes, and more.

Result: CNET "Best BBQ Sauce" recognition and high-profile broadcast placements that opened new doors.

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Diadem, America's fastest-growing pickleball brand, needed visibility for innovative paddles and footwear amid explosive market growth. We crafted media kits, secured coverage with the Wall Street Journal, CNET, CBS, WIRED, and U.S. News, and timed PR and product launches around key retail moments, such as July 4th, Labor Day, and Black Friday, to drive product awareness and partnerships.

Result: Established as a category leader with national coverage that fueled sales and endorsements.

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As AI reshapes Hollywood labor and creative frontiers, we’ve collaborated with executives at cutting-edge studios navigating explosive public moments: from a landmark SAG-AFTRA agreement unveiled at CES during strikes to visionary AI film premieres at Tribeca Festival with major tech partnerships. We collaborated on media training, message development, tough-question prep, and real-time response to help leaders engage thoughtfully on ethics, worker protections, and responsible innovation.

Result: Credible positioning across entertainment/tech's most contentious chapters, earning coverage in Bloomberg, Variety, Deadline, Hollywood Reporter, BBC, Forbes, The Verge, LA Times, IndieWire, and dozens more.

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A national sex education advocacy organization needed to differentiate their curriculum in a landscape crowded with competing programs and varying state regulations. We conducted competitive research, analyzed state-specific data on teen health outcomes, and developed targeted messaging strategies that positioned their evidence-based curriculum against the gaps in each state's current approach.

Result: State-specific messaging frameworks for key regions using local data, helping the organization own distinct positioning in each market.

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