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MOMENTUM - DIY Toolkit
Understand how to build a content engine that keeps you visible.
This toolkit teaches you the mechanics of strategic content planning. It gives you the frameworks, editorial thinking, and planning structure behind sustained visibility so you can build a content system that actually works.
Perfect for:
Founders who want to understand content strategy before hiring
Individuals looking to build personal brands
Teams building their first content calendar
Marketing leads who need proven frameworks
Brands transitioning from sporadic posting to strategic storytelling
Anyone who wants to plan content with intention
What You Get:
Content & Visibility Planner:
Editorial calendar framework
90-day content planning tracker
Content type mix recommendations (posts, articles, video, partnerships)
Weekly batching workflow
Platform prioritization guide
Thought leadership strategy
Byline pitch tracker
POV development templates
Thematic programming ideas
Executive voice positioning
Visibility planning toolkit
Speaking opportunity tracker
Award/recognition calendar
Partnership content brainstorm guide
Newsjacking + cultural moment frameworks
Content creation frameworks
10 adaptable social post formats
Product launch content calendar
Announcement amplification playbook
Partnership storytelling templates
Performance tracking
Engagement metrics guide
Narrative performance dashboard
Stakeholder reporting template (for board, boss, or team)
Bonus resources
Platform-specific best practices
Content repurposing guide (one idea → multiple formats)
Team workflow templates
Format: Instant PDF download + Google Sheets templates
After Purchase:
Want us to build the strategy and give you a head start? Upgrade to MOMENTUM Foundation for a comprehensive visibility roadmap with initial execution across earned, owned, and shared channels.
Want us to handle everything? Upgrade to MOMENTUM Premium for full-service editorial calendar management with ongoing exposure and execution across all channels.
Understand how to build a content engine that keeps you visible.
This toolkit teaches you the mechanics of strategic content planning. It gives you the frameworks, editorial thinking, and planning structure behind sustained visibility so you can build a content system that actually works.
Perfect for:
Founders who want to understand content strategy before hiring
Individuals looking to build personal brands
Teams building their first content calendar
Marketing leads who need proven frameworks
Brands transitioning from sporadic posting to strategic storytelling
Anyone who wants to plan content with intention
What You Get:
Content & Visibility Planner:
Editorial calendar framework
90-day content planning tracker
Content type mix recommendations (posts, articles, video, partnerships)
Weekly batching workflow
Platform prioritization guide
Thought leadership strategy
Byline pitch tracker
POV development templates
Thematic programming ideas
Executive voice positioning
Visibility planning toolkit
Speaking opportunity tracker
Award/recognition calendar
Partnership content brainstorm guide
Newsjacking + cultural moment frameworks
Content creation frameworks
10 adaptable social post formats
Product launch content calendar
Announcement amplification playbook
Partnership storytelling templates
Performance tracking
Engagement metrics guide
Narrative performance dashboard
Stakeholder reporting template (for board, boss, or team)
Bonus resources
Platform-specific best practices
Content repurposing guide (one idea → multiple formats)
Team workflow templates
Format: Instant PDF download + Google Sheets templates
After Purchase:
Want us to build the strategy and give you a head start? Upgrade to MOMENTUM Foundation for a comprehensive visibility roadmap with initial execution across earned, owned, and shared channels.
Want us to handle everything? Upgrade to MOMENTUM Premium for full-service editorial calendar management with ongoing exposure and execution across all channels.